Donal Daly

Donal Daly

The TAS Group
Donal is Founder and CEO of The TAS Group the creators of the Dealmaker intelligent sales software application. Donal also founded Software Development Tools - acquired by Wall Data (NASDAQ: WALL), NewWorld Commerce, The Customer Respect Group and Select Strategies. Donal is author of four books including the best selling Select Selling Sales Fieldbook. He can be found on his blog at www.dealmaker365.com or on Twitter @dealmaker365
  • 2 comments 521 reads
    Posted on 2012-05-16

    [This is the fourth in a series on 6 Factors that are transforming B2B Sales in 2012. This factor deals with Social - and I have broken that down into four separate posts. This is the second of the posts on Social.]

    Social Trust

    We are seeing a fundamental shift in the interactions between buyers and sellers, and indeed between all commercial entities and their customers. Attitude and preference, as they relate to how a customer thinks about a business, are more likely to be informed by peer groups than by expensive commercials or company statements.

    For any network to work effectively, it has to be built on trust.  Social networks in their current manifestation deliver benefit to the participant that is directly related to the associated trust currency, a wallet that is filled by value delivered in line with...

  • 0 comments 568 reads
    Posted on 2012-05-14

    [This is the third in a series on 6 Factors that are transforming B2B Sales in 2012. This factor deals with Social - and I have broken that down into four separate posts that will be published over the coming week.]

    If Mobile is the needle, then Social is the thread.

    Mobile makes information accessible anytime, anywhere, and can make information location sensitive.  But Social weaves all of the information together, and we each get to create our own tapestry – being curators of information from multiple and varied sources, engaging and allowing us to shape, create, and co-create information in our own voice, and, amplify the voices of others – all in a global community.

    Remember, it is not that long ago that we were all chained to the desk locked down by the desktop computer. In 2000, wireless networking did not exist, and...

  • 0 comments 487 reads
    Posted on 2012-04-24

    [This is the second in a series on 6 Factors that are transforming B2B Sales in 2012.]

    The inexorable rise of mobile device ownership is one of the most significant changes in the business landscape that any of us has witnessed in our lifetimes.  In most developed economies in the world, practically everyone has a cell phone, an increasing number of which are smartphones, and the rapid growth of tablet ownership, pioneered by Apple’s iPad, is the fastest market penetration of any device we have ever seen.

    The Mobile Landscape

    Unless mobile is a core element of...

  • 0 comments 390 reads
    Posted on 2012-04-18

    Time is precious, and the sales person’s time is incredibly precious, both to them and to the sales organization looking to maximize the performance of their key quota-bearers.  Since so much of a sales person’s time is spent moving between A and B and back again, does it make sense to equip them with the tools to connect to their stakeholders to the greatest extent possible?

    As with many important strategic decisions, though, it becomes a question of degree.  To what degree should we enable our sales people to be on the grid when they’re mobile?  Where on the spectrum of mobile phone (low mobility) through to complete mobile replication of their office situation (high mobility) makes most sense for our business and our budgeted investment?

    I offer below 6 reasons for why you should embed automated intelligence into the mobilization of your sales force.  I have taken content from our free White Paper called Intelligent Automation for Sales Mobility, which you can...

  • 0 comments 531 reads
    Posted on 2012-04-11

    I recently had the privilege of speaking at the Sales 2.0 Conference in San Francisco.  My session – entitled Six Factors that are Transforming B2B Sales – seemed to strike a chord.  Over the next few posts I want to recount the thoughts I shared and get your views.

    I started my presentation with a perspective on the current landscape and the environment in which we all seek to survive and thrive.

    – o – o – o – o – o –

    Do you ever have one of those days when you get up and hope that just for one day nothing changes?  Sometimes it feels as if we are barely hanging on, buffeted by a torrent of innovation and evolution.  But maybe today will be the day when you won’t have to adjust or adapt, reorganize or rework …

    But, I don’t think so.

    Things are happening more quickly than ever.  In the next 30 minutes;

    • 700,000 apps will be downloaded from the AppStore,
    • Users will spend 146 days on Facebook – yes, in the...
  • 0 comments 252 reads
    Posted on 2012-03-25

    I read a blog post from the CEO of one the leading brand names in sales training and it bothered me greatly. If this is representative of what is being taught in sales training classes today it is not only worrisome, but plainly wrong on a number of counts.

    The post talks about the frustration that a sales person may experience when the Economic Buyer – a truly outdated concept, in my opinion – supports the sales person’s solution but can’t proceed because his team wants to go in a different direction.  The post goes on to suggest a framework to “put the power of the decision into the hands of the leader.”

    This is dangerous advice.

    The world where ‘top down’ decisions rule has changed, and rightly so. Finally, there is a recognition (among the enlightened) that unless any initiative has the support of those who will implement the initiative and be most impacted – then the initiative will fail.  There is great research from the...

  • 0 comments 382 reads
    Posted on 2012-03-20

    Earlier this month I had the pleasure of speaking at a conference for one of our partners. My presentation – “So, you have a $500k sales forecast?” – was essentially a story about the impact that good sales process design, planning, automation and measurement can have on revenue achievement.

    The company in the case study I used achieved a dramatic revenue improvement (194%) by working the four levers that impact sales velocity. Also, because they planned, measured, and automated everything along the way, the system they used automatically produced an uncommonly accurate sales forecast.

    I’ve written before about the value of sales process and the problems...

  • 0 comments 557 reads
    Posted on 2012-03-15

    It’s been too long since I’ve posted here. We’ve been a little busy with the new release of Dealmaker (big news – now it’s fully iPad enabled); we recently launched a new website; just completed the deployment of Dealmaker to one of the world’s largest companies, and signed a very significant partnership with a global powerhouse. You will hear more about that soon.

    But it is time to get back to the blog.

    The big news in the mobile market in March was the launch of the new iPad. Notwithstanding the fact Apple’s new tablet is a bit lacking in the nomenclature department – I wish they had called it the iPad SJ, as was rumored – the iPad is the dominant tablet in the enterprise, boasting a 96% share of this important market, and smart mobile devices are beginning to outsell laptops. In Tim...

  • 0 comments 501 reads
    Posted on 2012-02-16

    In my previous post, Which B2B Social Network is the Most Valuable? I referenced the research we did through the DealmakerIndex and it was very clear that LinkedIn is valued a lot more by B2B professionals than any of the other outlets in the Social Universe. There has been much written about LinkedIn best practices, but just this week Dave Stein at ES Research put together his thoughts on LinkedIn and some observations about how it is used.

    I liked very much what Dave had to say, and with his permission I have included his thoughts here. The comments in [italics] are my additions.

    In Dave’s words …

  • 0 comments 1,475 reads
    Posted on 2012-01-14

    In my blog post My Social Media Experiment,  I bemoaned the fact that most of the focus in reporting on the Social Universe has been on B2C examples, and B2B use-cases are extremely rare. Also, it has been hard to know where B2B customers actually ‘hang-out’ in the Social Universe.

    Over the last 18 months or so I’ve been trying some B2B models. The core philosophy has been to shape thinking, cultivate customers and earn permission to engage. We now have the answer to Which B2B Social Network is the Most Valuable? (see below) and through our various activities we have also learned 4 key principles:

    1. The Social Universe is a great place to listen and learn

    2. You Should Give Value First and Expect Nothing in Return

    3. You Must Be Authentic, Be Prepared to Fail, and Don’t Give Up

    4. It is advisable to be Open, Collaborate, and Co-Create – Let Others Play in...